The Senior Living Sales Counselor reports to the Director of Marketing and is responsible for sales that meet or exceed expectations, with a primary focus on independent living. This position cultivates relationships with prospective residents and/or influencers through a person-centered sales approach.

The Role

  • Meets and exceeds personal sales goals
  • Embraces and uses person-centered sales methodologies to work with prospective residents and/or influencers
  • Actively participates and collaborates in daily and weekly planning sessions to strategize on next steps for prospective residents
  • Effectively responds to new inquiries in a timely manner
  • Takes ownership of new inquiries and cultivates them with a consistent follow up cadence, to include scheduling and conducting tours, executing creative follow up and home visits
  • Promptly enters and maintains data in WelcomeHome, according to best practices established by The Sarah Community
  • Works with prospective residents to collect and process all required paperwork
  • Ensures that each apartment is “move in ready” for each new move in
  • Actively participates and collaborates in team meetings
  • Represents the community at special events or programs, as requested
  • Participates in the planning and coordination of events, as requested
  • Works with the Executive Director, Director of Marketing and Facilities Director to ensure that The Sarah Community makes a positive first impression
  • Performs other duties as required

Knowledge and Skill Requirements

  • Must possess an enthusiastic approach to interpersonal relations
  • Possesses a great heart and compassion for seniors
  • Exhibits patience and tact
  • Has a passion to achieve results through self-motivation, initiative, urgency and professional curiosity
  • Ability to communicate in a clear, accurate, respectful and professional manner in written and verbal communications
  • Excellent customer service skills
  • Must be highly organized with the ability to manage time effectively
  • Strong work ethic and willing and able to work evenings, weekends, and holidays to meet business needs
  • Proficient in MS Office and PC skills
  • Experience using the WelcomeHome CRM is desired


  • A Bachelor’s Degree in Marketing or related field
  • Two (2) years sales and marketing experience with on-site experience in an independent living community (preferred)
  • Demonstrated strong sales closing skills
1Personal Information
2Employment Information
3Educational Background
4Summary & Signature

You are applying for the Senior Living Sales Counselor position at The Sarah Community


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Desired Salary (hourly rate)